Digital Marketing

As the healthcare industry continues to thrive, it has a significant impact on the economy as well. As the demand for quality healthcare rises, smaller providers seek effective ways to compete with larger organizations without putting their own finances at risk. Thanks to digitization, smaller healthcare providers now have a level playing field. However, patients …

Effective Ways to Attract More Patients to Your Clinic in 2023 Read More »

Recent studies show that more than 60-80% of patients now use the internet to find health-related information.  Even more surprising, about 2/3 of these individuals say that the online information they come across actually influences their healthcare decisions.  Now that’s some impact!  I guess you could say it’s a case of “Google knows best”! Surprised?  …

Effective Hospital Marketing Ideas to Grow in this Digital Era Read More »

In today’s fast-paced healthcare world, branding has become a huge deal for hospitals and doctors. There is much more to it than logos. It now influences how patients perceive healthcare systems and organizations. With patients having more choices than ever, effective branding is now a necessity, not an option. The Significance of Branding for Hospitals …

Branding in the Healthcare Industry: A Must read for Hospitals & Doctors Read More »

The changes in the healthcare industry are not just quick but also significant. These changes are the result of the fast paced advancements in technology and the medical equipment that just keeps getting better by the hour. This has led to a dire need for improvement in marketing strategies. Healthcare businesses must put marketing tools …

Top 5 Benefits of Digital Marketing for Healthcare Industry Read More »